Aston Martin’s most intense and exhilarating creation to date will make its first appearance in North America at the New York International Auto Show (NYIAS) next month. The Aston Martin Vulcan – a track only supercar producing some 800-plus bhp – joins the British luxury sports car maker’s presence at NYIAS fresh from a global reveal at the Geneva International Motor Show earlier in March.
Fronting a new seven-car display led by CEO Dr Andy Palmer, the Aston Martin Vulcan will be joined by examples from the current Aston Martin product range in North America including the new Vanquish Carbon, Rapide S, DB9, V12 Vantage S and the V8 Vantage GT Roadster.
CEO, Dr Andy Palmer commented: “We are enormously encouraged by the overwhelmingly positive reaction we have received from customers and sports car fans around the world in response to the Aston Martin Vulcan. I’m delighted that after a debut in Geneva we are able to bring the car to our North American audience, underlining the importance of this market to our business and its role in delivering our Second Century business plan.”
Aston Martin’s ‘Second Century’ plan was detailed at the Geneva Motor Show by Dr Palmer after completion of his first 150 days as CEO of Aston Martin. A comprehensive strategy for the ongoing growth and development of the 102-year old sport car maker, the plan laid out the principle mid-term actions, particularly in the area of new product development that will drive the growth of the company.
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